Monday Morning
Meeting: Working on Customer Service – #6 Admit When You’ve Made Mistakes
Customer service may not be the first thing you think of
when you think about a dental office, but it is an integral part of the office
and should be considered an important part of each team member’s job. A dental
office’s most important asset is its’ patients and without them, the office
would not succeed in business. Practicing good customer service helps to grow
the success of the office as happy patients continue to come back and recommend
the office to friends and family. Ensuring that each team member is dedicated
to quality customer service and providing a positive experience for each
patient is one of the most important jobs there is.
There are ten rules to customer service that must be
followed. This week we’ll discuss admitting when you’ve made a mistake.
Rule #6: Admit When
You’ve Made A Mistake
It can sometimes be difficult to admit when we’ve made a
mistake but it’s very important to admit when you’re wrong and to apologize for
it. Almost nothing makes a customer happier than to hear an apology when a
mistake is made. It’s a quick and easy solution to most issues, especially if
the apology is genuine and immediate.
Part of admitting when you’ve made a mistake is
acknowledging that there may be issues in the office. While you may think your
office is a well oiled machine, patients often see issues as an outside
perspective that staff members do not. Allowing your patients the opportunity
to complain while you keep an open mind will help solve and prevent issues with
future patients.
Complaints that are brought to your attention should be
handled quickly and the patient should know what you’ve done to solve the
issue. Give the customer a voice to point out issues and value their critiques
so that you can continue to grow and improve your customer service. It may not
be easy to hear that you’ve done something wrong, and it’s certainly not easy
to admit it, but being honest with your patients makes them feel safe and
secure in your office.
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